In a remarkable celebration of music and cultural dedication, Shri Hiren Vaishnav from Bhavnagar has achieved a New World Record for organizing the longest running non-commercial live musical programme under the banner of “Soorili Sanj.”
The initiative, originally founded by Late Shri Rajesh Vaishnav in 1998, was started with the noble vision of promoting Indian musical traditions and providing a platform for emerging and local artists. Over the years, the legacy has been carried forward with passion and commitment by Shri Hiren Vaishnav.
Since its inception, “Soorili Sanj” has successfully conducted an impressive 335 monthly musical programmes between 1998 and 2026, featuring performances by over 300 artists. The programme stands out for its non-commercial nature, encouraging local citizens and budding performers to showcase their musical talents in a supportive and inclusive environment.
This long-standing initiative has become a cultural landmark in Bhavnagar, fostering a deep appreciation for music and community participation. Audiences have consistently gathered to enjoy live performances, making it a cherished tradition for nearly three decades.
By achieving this extraordinary milestone, “Soorili Sanj” has not only set a new world record but also demonstrated the power of dedication, passion, and cultural preservation.
This achievement is a proud moment for Bhavnagar and serves as an inspiring example of how a simple initiative can evolve into a lasting legacy that enriches society through music.
