Apparel brand Kostüme has teamed up with world record holder Sarah Ruggins to support her upcoming European speed record attempt.

The collaboration involves specially designed performance apparel engineered to optimize aerodynamics, comfort, and safety, allowing Ruggins to push the limits during her high-speed challenge. Kostüme’s innovative materials and design techniques aim to give her a competitive edge while maintaining style and functionality.

The record attempt, set to take place in Europe’s premier speed venues, seeks to build on Ruggins’ existing accolades and inspire a new generation of athletes. Both Ruggins and Kostüme emphasized that the partnership reflects a shared commitment to excellence, innovation, and pushing boundaries in sports performance.

Fans and sports enthusiasts are eagerly anticipating the attempt, which combines cutting-edge apparel technology with elite athletic skill. The collaboration highlights how targeted gear can play a critical role in record-breaking performances, underscoring the growing synergy between fashion, engineering, and athletics.