In a powerful stride toward breaking menstrual taboos, Saridon, a trusted name in pain relief, has officially entered the Guinness World Records for orchestrating the largest-ever campaign focused on period pain awareness — a landmark moment in the global conversation around menstrual health.
The event, titled “Pain Ka Power: Let’s Talk Period Pain”, brought together over 10,000 participants across India in a synchronized awareness drive that included workshops, panel discussions, street performances, and educational campaigns — all aimed at normalizing conversations around dysmenorrhea (menstrual pain) and debunking stigmas attached to menstruation.
The centerpiece of the record-breaking campaign took place in Mumbai’s Jio World Centre, where thousands gathered wearing red to symbolize menstrual health awareness. Participants held placards with empowering messages and engaged in interactive installations highlighting the science of period pain and the importance of empathy, understanding, and support.
“This isn’t just a record — it’s a revolution,” said Meenal Sharma, Brand Head at Saridon. “For far too long, period pain has been dismissed as ‘just part of being a woman.’ Through this campaign, we want to validate women’s experiences, educate the public, and drive real change in how we approach menstrual health.”
Guinness World Records officials were present to verify and certify the campaign as the “Largest Menstrual Health Awareness Drive” ever conducted by a pharmaceutical brand. The recognition cements Saridon’s role not just as a pain reliever, but as a changemaker in public health dialogue.
Health professionals, influencers, and activists joined the campaign, including gynecologists who offered insights into managing period pain, and celebrities who shared personal stories of struggling in silence due to societal stigma.
Dr. Priya Menon, a leading gynecologist and campaign speaker, praised the initiative: “Pain is real. Period pain is real. By acknowledging it and addressing it openly, we’re not only empowering women, but also promoting better mental and physical health.”
The campaign has already sparked a ripple effect, with schools, colleges, and offices pledging to start their own awareness programs, supported by Saridon’s digital toolkit and learning materials.
With this Guinness World Record, Saridon isn’t just making headlines — it’s making a difference. And in doing so, it’s reminding the world that every kind of pain deserves to be heard.
