Wang Ning, the creative force behind the wildly popular Labubu doll, has officially become China’s youngest billionaire to enter the nation’s top 10 richest list, with a staggering net worth of $22.7 billion.
At just 38 years old, Wang Ning, founder of POP MART, has redefined modern collectibles, turning limited-edition designer toys into a multi-billion-dollar cultural and commercial phenomenon across Asia and beyond. The company’s breakout character, Labubu, has become a global symbol of youth nostalgia, emotional expression, and high-end art toys.
According to the latest Hurun China Rich List, Wang’s meteoric rise in wealth was fueled by record-breaking toy sales, global expansion, NFT integrations, and exclusive designer collaborations. POP MART’s recent entry into luxury markets in Europe and North America — with collectors lining up for hours — has made the brand an international powerhouse.
“Labubu is not just a toy — it’s a lifestyle, a movement,” said Wang in a recent interview. “We turned emotional connection into a collectible form.”
From mystery blind boxes to animated shows and fashion partnerships, the Labubu brand has become a pop culture juggernaut, especially among Gen Z and millennial consumers.
Wang Ning’s story — from a small entrepreneur selling toys in Beijing malls to a $22.7 billion empire — represents a new era of creative entrepreneurship in China, where art, commerce, and digital culture intersect like never before.